Relationships and social media are key to reseller marketing success, says Darryl Brick
How can resellers and vendors leverage social media to its full advantage and what role can channel partners play in influencing end-user decision makers in a positive way?
In a world becoming more and more involved in mobile apps and social media, too many companies continue to distance themselves from their customers because they cannot or will not keep up with the new
Social media is fast becoming the primary engagement channel for certain ages of the population, and where the younger generation leads, experience tells us the mainstream will eventually follow.