Dell lowers deal registration threshold

News 2009-07-21 19:02
Dell expects a rise in the number of Deal Registrations becuase of the changes to the PartnerDirect

Dell is lowering the deal value threshold for PartnerDirect Deal Registration to broaden the coverage of the deal registration benefits for resellers.

Dell today announced that it is lowering the deal value threshold for PartnerDirect Deal Registration from £30,000 to £20,000, and a new threshold introduced for storage deals of £10,000. These changes, says the vendor, will allow more partners to benefit from special pricing, pre-sales support and resources available through the scheme, and help them to grow their businesses.

The £20,000 threshold applies to desktops, notebooks, servers and imaging products, while the £10,000 storage threshold will cover the Dell EqualLogic, PowerVault and Dell/EMC product families. The new thresholds are a permanent change, says the firm.

Kathy Schneider, EMEA channel marketing and programmes director at Dell explains: “PartnerDirect was devised through the feedback of partners, and their continued input has led to us taking this action. Partners told us this would help them significantly since it broadens the coverage of the deal registration benefits. The support we can offer to deals above the new threshold will help them deliver stronger solutions faster and provide better value for their end customers.”

As a partner-driven change to the PartnerDirect scheme, Dell expects a rise in the number of Deal Registrations. As a result it has increased the number of staff within the PartnerDirect team.

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