Boardroom bikers bring technology to Tour

Joint CEOs, Piers Linney and Simon Newton, are among those swapping the boardroom for the bike. Says Linney: “I have a keen interest in cycling and everything that comes with it – the community, the sport and the freedom. The races’ successes are that they offer something for everyone, from professional to family and mixed ability rides. We are also keen to support the health and well being of the company and it seemed to be an obvious and exciting opportunity for staff to get involved in such a sporting spectacle.”

Outsourcery will provide the IT applications and support for the logistics of the eight-day race. Says Hugh Roberts, CEO for The Tour of Britain: “The Tour of Britain is possibly the most technologically orientated and logistically complicated event on the British sporting calendar, and only a ‘best of breed’ supplier such as Outsourcery is capable of servicing our needs – we very much look forward to working closely with their team going forward.”