Transcend partners with Gem

Nov 28, 2012

It’s lucky number seven for storage manufacturer Transcend as it partners with Gem Distribution

Storage and multimedia manufacturer Transcend has added to its UK distribution line-up with a new agreement with Gem Distribution.

The Taiwanese vendor’s portfolio includes flash memory cards, USB flash drives, MP3 players, digital photo frames, portable hard drives, multimedia products and accessories.

Anthony Haworth, purchasing director for Gem Distribution, comments: “Partnering with an industry leading brand…puts us in a strong position to react to the needs of our customers and provide a complete memory solution.”

Haworth says as advances in technology grow, so will the demand for storage. “The digital nature of modern life means the storage category is one that cannot be ignored,” he tells Channel Pro.

“Transcend owns and controls its entire manufacturing process, and can therefore offer consumers a lifetime warranty on the majority of its wide ranging product portfolio.”

Says Rui Pereira, general manager for Transcend: “I truly believe that together we will be in a position to further strengthen both our business and brand, but more importantly, Gem’s customer’s will now have a much wider product portfolio to choose from.”

Gem is Transcend’s seventh distributor in the UK, joining a list comprising Hammer, Westcoast, Enta, Beta, 2001 and MSC.

Comments Haworth: “Although we are not Transcend’s only distributor in the UK we have partnered together to focus on key markets. It is the joint belief that utilising both Gem’s strong resources with Transcend’s, that together we can offer our customers something unique that will ensure a long and prosperous partnership.”

A range of Transcend consumer electronics will also be available from Gem before Christmas.

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