Whitepaper: Unified Communications
The beauty of the technology today, whether it be Avaya, IBM, Microsoft or Cisco or any of the others, is that we are talking software now, and with software comes malleability. You can start to change the way you consume services, you have ways to deliver functionality to a user or a user group, rather than by an entire platform. You can start to integrate with business applications. You can treat voice as a feature inside your business processes. You can develop applications that use UC at their core.
Through doing all of these you can directly influence the business as you change the tools at the core of what each of your users do; you can make design processes shorter, you can make decision making processes shorter, you can get closer to your customers, you can make your customer service experience better.
And that’s it with UC. That’s the promise. If you can take out cost, re-invest it, put UC at the core of your business and make it integrated and simple…then you’ll have achieved the goal, making you and your organisation better at what you do.

