Resellers who’ve found their way through the Cloud

Advice 2009-06-23 18:41

Genesis case study

Bryan Vaughan, managing director at Swiftcom Business Solutions Ltd, recently joined Genesis’ ITreseller partner programme. His decision was in part motivated by increasing sales, but as he explains, there were other factors that encouraged him to enter the SaaS market:

“As a comms reseller, you can’t ignore IT if you want to offer the best possible service to your customers. IT and telecoms are converging and it’s only sensible to re-evaluate your offering and figure out how you can improve it.

“By reselling hosted versions of Microsoft Exchange, SharePoint, Dynamics CRM and BlackBerry Enterprise Server, we can offer specific, targeted, cost effective virtual solutions that don’t require a large initial outlay on hardware or infrastructure for our customers.  The products enable remote working and total workforce flexibility whilst significantly reducing hardware and maintenance costs. We’re expecting a 5-10 percent increase in sales as a result of offering SaaS to our customers.”

Another SaaS advocate is John Clark, managing director at Solutions Shared. After deciding that buying his own server and offering SharePoint direct to his customers wouldn’t be viable financially, he explored his options and became a Genesis reseller:

“Having seen firsthand how useful tools such as SharePoint can be, I’ve always been a big advocate of this type of software. However, on discussing it with my customers, it became apparent that most of them either don’t have a server to run it on or are geographically dispersed. A hosted service is really the best way for these companies to benefit from SaaS solutions such as SharePoint.

“By being able to implement and customise a solution like SharePoint on behalf of our customers, we can provide them with an excellent IT solution that has numerous possibilities for improving both efficiency and efficacy. Hosted SharePoint could well become the main part of our business.”

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